Monthly Archives: February 2011

Mr. Rodgers, Madison Avenue Is On The Line.

Athlete icons are often seen as overnight sensations. And with a record breaking TV audience watching, there is no better launching pad for a marketing career than a Super Bowl. Yes, as Rich Thomaselli and others have pointed out, Aaron … Continue reading

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Posted in Aaron Rodgers, Athlete marketability, Athlete Marketing, Sports Business, Sports Marketing | 1 Comment